Meet visitors
before they decide.
Visitors choose where to eat, stay and go once they arrive, and where to travel before they book. Vugo® reaches both: in your city, with screens and wraps in the visitor districts, and in the cities they come from, with wraps timed to booking season.
How it runs.
Choose where to reach them
In your city, you reach visitors once they’ve arrived. In the cities they travel from, wraps reach them at home, before they book. Many destinations do both.
Favor the visitor’s moments
On screens, TripIntent® puts your ad first around the airport, travel, dining and nightlife, and time of day favors arrival afternoons and dinner hours.
Wrap for the season
Vugo recruits drivers in your city or in the cities visitors come from, has the wraps installed by professional shops, and verifies every car from install photos, for two months or more.
Swarm the arrivals
Schedule swarms at the cruise port, the convention center or the festival grounds on peak days, or along the airport route.
Show the full price
If the ad shows a price for a room or a ticket, it must be the total, with mandatory fees included, under the FTC’s rule on fees.
What each one does.
In-vehicle screens
Where screens run, TripIntent puts your ad first around the airport, travel, dining and nightlife, with a QR code to book.
Explore →Vehicle wraps
In your visitor districts, or in the cities your visitors travel from, timed to booking season.
Explore →Tiles
Door panels on more cars around your district, for the whole season.
Explore →
Runs 2–6 months.
- Before launch: Pick the districts or the cities visitors come from, and the booking page; install the wraps.
- Month 1: Wraps on the road; screens live where they run.
- Peak season: Swarms at the arrival points and on the big weekends.
- After: Compare bookings and visits with the same season last year.
- Bookings and visits to the booking page, tagged with UTM codes
- With screens, cars that passed near your hotel or attraction or were headed there
- QR scans and validated plays during the peak weeks
- Bookings from the cities you wrapped, against the season before
Who this play suits.
Before you run it.
Can we reach visitors where they live?
Yes. Wraps are recruited in most U.S. metros, so you can run them in the cities your visitors travel from, timed to booking season, with no screens needed there.
Can we run it in our city?
Wraps and Tiles are recruited for each campaign, so most U.S. metros are possible. Screens run where drivers and fleets already carry them. Share your market and dates and Vugo confirms what’s available.
How is it priced?
Screens are priced per thousand validated impressions; wraps and Tiles per car for the flight. Every campaign is quoted for its format, market, and dates.
Hotels and tourism
Reach visitors around the airport and travel hubs, with a next step that books the room or the tour.
Read moreRestaurants and bars
Put your menu, your happy hour, or your weekend special in front of people heading out.
Read moreEvents and entertainment
Sell the tickets and fill the room, with context around entertainment and sports and a QR code to buy.
Read moreMiami
Wraps and in-vehicle media in the city of Art Basel, eMerge Americas, and Vugo’s Bitcoin 2022 campaign.
Read moreOrlando
Wrap campaigns across Orlando, built around visitors, conventions, and the theme-park corridor.
Read moreLas Vegas
Wrap campaigns recruited across Las Vegas, built around the convention calendar and the Strip.
Read moreNew Orleans
Wrap campaigns across New Orleans, timed to Carnival, festival season, and game days.
Read moreRun this play with Vugo.
Tell us your market, your dates, and who you want to reach. Vugo confirms what fits and what’s available.