MARKETS / DETROIT, MICHIGAN

The Motor City
notices what’s on the road.

Vugo® was part of the AutoMobili-D showcase at the Detroit Auto Show in 2017 and 2018. Today it recruits wrap campaigns across Detroit and its suburbs for your dates.

A car in a full orange and blue Vugo wrap reading GOVUGO.com, on a downtown streetON THE STREETS OF DETROIT
VEHICLE WRAPS

Recruited for your campaign,
in Detroit.

Vugo recruits drivers for each campaign from across Detroit and the suburbs, from Dearborn to Oakland County, has the wraps installed by professional shops, and verifies every car from install photos before billing starts. Wraps and Tiles run two months or more.

  • Full, partial, or Standard Wraps, and Tiles on the door
  • Drivers recruited per campaign, in the areas you choose
  • Installed by professional shops before your flight starts
  • Verified from install photos, with photo proof each month
IN-VEHICLE SCREENS

Ask about Detroit.

Share your dates, and Vugo will tell you what’s available for in-vehicle screens here.

Wraps
Recruited per campaign in Detroit
Tiles
Two or four door wraps per car, shipped to drivers
Screens
Ask about Detroit
Flights
Wraps and Tiles run two months or more
WHERE TO FOCUS

Areas to plan around.

DetroitWindsorLivoniaDearbornWestlandTaylorDearborn HeightsRedford Charter TownshipLincoln ParkI-94I-96I-75I-275US 24123455 miN
Map data © OpenStreetMap contributors. Land: US Census Bureau.
  1. Downtown and Campus Martius

    Offices, the stadiums, and the arena district.

  2. Midtown

    Wayne State, museums, and dining.

  3. Corktown

    Michigan Central and the city’s newest development.

  4. Dearborn

    Corporate campuses and neighborhoods to the west.

  5. Detroit Metro Airport

    A Delta hub in Romulus, west of the city.

MOMENTS TO PLAN AROUND

Detroit on the calendar.

Baseball season: Late March–September
Football season: September–January
Basketball season: October–April
Hockey season: October–April
  1. January

    • Detroit Auto ShowJanuaryVugo showcased at AutoMobili-D in 2017 and 2018.
    • New Year’s Day
  2. February

    • Valentine’s Day
    • The big game
  3. March

    • St. Patrick’s Day
    • Spring break
  4. April

    • WCXAprilSAE’s mobility engineering congress, in Novi.
    • Tax Day
  5. May

    • Detroit Grand PrixLate May–early June
    • Mother’s Day
    • Memorial Day
    • Graduation season
  6. June

    • Detroit Grand PrixLate May–early June
    • Father’s Day
  7. July

    • Independence Day
  8. August

    • Back to school
  9. September

    • Labor Day
  10. October

    • Halloween
  11. November

    • America’s Thanksgiving ParadeThanksgiving
    • Holiday seasonLate November–December
    • Black Friday
  12. December

    • Holiday seasonLate November–December
    • Cyber Monday
    • New Year’s Eve

In this market Trade shows and conferences Nationwide. Dates move year to year: confirm them before you book a flight.

Plan flights around them in Vugo Planning →

COMMON QUESTIONS

Advertising in Detroit.

How far ahead should we plan?

Wraps need time to recruit drivers and install before day one, so plan a wrap flight several weeks out — earlier for a big event. Vugo confirms the lead time for your dates when you plan.

How is a campaign here priced?

Wraps and Tiles are priced per car for the flight, with production and installation quoted with it; screens per thousand validated impressions where they run. Every campaign is quoted for its market and dates.

LET’S BUILD YOUR NEXT CAMPAIGN

Put your brand on the streets of Detroit.

Share your dates, the areas that matter, and what you want people to do next.

Talk to Vugo
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