INDUSTRIES / SPORTS

Own the drive
to the game.

Wraps put your team, league, or event across the city all season, and swarms bring them to the stadium on game day. Screens inside the ride put your tickets first around sports, with a QR code to buy.

WHY IT WORKS FOR SPORTS

Where Vugo® fits.

01

First around sports

TripIntent® puts your ad first in cars around sports and entertainment, and when that’s where the car is headed.

02

Game day in force

Schedule a swarm and the campaign’s wrapped cars are paid to bring your colors around the stadium for the hours before kickoff or tip-off.

03

One scan to tickets

Your ticket, merchandise, or streaming page becomes the QR code on the ad, with UTM tags so every scan shows up in your own analytics.

04

The whole season on one timeline

Put the home schedule, the playoffs, and the big games on the same Vugo Planning timeline as your flights.

05

Sponsors in the picture

A sponsor’s message can ride the same wraps and screens around the games their fans go to.

06

Test the creative

Split a screen campaign’s cars across two to four versions of your ad, and keep the one that earns more scans.

FORMATS THAT FIT

Choose your place
in the journey.

See all formats
A car in a full orange and blue Vugo wrap parked outside an arena on game day
PLANNING A CAMPAIGN

What to settle first.

  • The games, tournament, or season to build toward
  • The stadium or arena, and the neighborhoods your fans come from
  • Swarm windows for game days
  • A ticket or merchandise page that works on a phone
  • How you’ll judge it: scans, ticket sales, and attendance
COMMON QUESTIONS

Questions we hear first.

Can we use league or event names in the ad?

Your ad can use the names and marks you have the rights to. Vugo reviews every ad against its Content Guidelines before it runs.

Can we run in many cities at once?

Yes. Wraps are recruited per campaign, so most U.S. metros are possible in one flight; screens are available by market. Share your markets and dates and Vugo confirms both.

How will we know it’s working?

Screen reports show validated plays, QR scans, and when and where your ad played. Wrap reports show install photos, maps, and monthly wrap photos. UTM tags carry every scan into your own analytics.

How is it priced?

Screens are priced per thousand validated impressions; wraps and Tiles per car for the flight. Every campaign is quoted for its format, markets, and dates.

LET’S BUILD YOUR NEXT CAMPAIGN

Put your message in motion.

Start with your market, your dates, and what you want people to do next.

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