Vugo, the advertising company for rideshare and taxi vehicles, now offers two formats on the outside of the car: vinyl vehicle wraps and digital rooftop displays.
Vugo campaigns have run on the screens passengers see inside the vehicle. Wraps and rooftop displays take the same campaign outside, in front of people on the sidewalk, at the curb and in traffic, so a brand can be seen around the car as well as inside it.
Vehicle wraps
Vugo recruits drivers for each campaign in the markets the advertiser chooses, and professional shops print and install the wraps. Full and partial wraps are available, and wrap campaigns run for months at a time, so the message keeps moving through the city for the whole flight.
Digital rooftop displays
Rooftop displays put a digital screen on top of the car, where it can be seen from the street and from the cars around it. They're a bright, moving way to carry a launch, an event or a limited-time offer across a city.
Inside and out
Advertisers can run in-vehicle screens, wraps or rooftop displays on their own, or combine them so the message people see on the street is the one passengers see inside. Vugo plans the campaign, recruits the vehicles and handles the details with drivers and installers.
To plan a campaign with vehicle wraps, rooftop displays or in-vehicle screens, get in touch with Vugo.