Vugo, the rideshare and taxi advertising company, will be at the Future+ Innovation House in Austin during SXSW, where it is a sponsor. Co-founder and CEO Rob Flessner joins "The Future of OOH: Shaping Tomorrow's Advertising," the panel that opens the House's program on Saturday, March 8, at 2:10 PM.
The panel brings together companies that take advertising out onto moving vehicles to talk about where out-of-home is going, with Aisling Conlon of the UK's Advertising Association moderating.
A ride between sessions
On Saturday and Sunday, March 8 and 9, from 1:30 to 6 PM, Vugo's orange car runs a free shuttle between the Future+ Innovation House, Brand Innovators and the Austin Convention Center. Riders get to see the Vugo passenger experience the way passengers do: from the back seat.
About the Future+ Innovation House
Future+ hosts the Innovation House in Austin from March 7 to 10, 2025, with panels and conversations on Saturday and Sunday afternoons. Details and registration are on Future+'s event page.
Brands that want to reach people around Austin during the festival can plan a campaign with Vugo.